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5 Tips for Creating a More Usable eCommerce Website

epixelsoft-eCommerce Website
Total Views 2132

Author Sunil Kothiyal

Post Date 13 Sep 2016

Read Time 3 min read

E-commerce is really a very competitive area because your rival is a maximum of a click ahead. If a client doesn’t like your website, he simply seeks another e-commerce site to purchase products from. If you wish to gain more clients and attract interest, you want to be certain that your website is really as usable and as customer-friendly as you possibly can.

It doesn’t matter in case your prices are really low or you possess the best products in the market because if clients get confused navigating your site, reaching the preset target will probably be difficult.

Usability means you need to make the purchasing process as quick so that it would be as easy as feasible. These tips enable you to create a much more usable e-commerce website that may create higher conversions.

Avoid lengthy sign-up forms that may take a few pages approximately before visitors may successfully register for your site. As a good e-commerce site, you don’t actually have to know their address, telephone number, what kind associated work they perform, etc. A simple current email address and a password are just all the necessary things. That started, never underestimates call-to-action control keys as this assist in building higher conversions and improving website usability. Make these call-to-action buttons stick out.

You need to consider the button dimension, color, font, text, and positioning. It must be very clear and inside a color that will stick out from your web site background. Moreover, the local language should be taken into account and use the IP address to serve custom versions of the call-to-action button to follow the customer’s location.

One thing on the internet shoppers hate probably the most is the lengthy and tedious sign-up procedure before finalizing the purchase. What if you start allowing guest customers to check out products with no need to register, and then ask all them afterward if they would like to sign up, to create the next purchase in your site easier? This method is recognized to increase sales (up towards the tune of $300 million), enhance customer relation, as well as reduce cart desertion.

If you continue to be looking for motivation for registration supplies, check out this assortment of Beautiful Examples associated with Login and Enrollment Forms.

Search functionality helps customers to locate what they are searching for, making their shopping experience as pleasing than frustrating. Who may wish to go from one page to a different, read the description of each, every product you have inside your online store, just to discover what they are searching for these days?

This is recommended for an e-commerce website that has a multitude of products sold, and if it’s added with class refinement, the search process could be even quicker, allowing buyers to locate what they are searching for.

When placing purchases, customers have to understand where they stand within their purchase process – the number of steps has these people accomplished, and the number of more to proceed. Without breadcrumb routing, customers will very easily get bored as well as think you’re buying procedures take permanently, making them prone to just abandon their own purchases, halfway via.

Moreover, using breadcrumb navigation can help customers to return a previous action and edit any mistakes they’ve made rather compared to start over through scratch, or give up the whole procedure altogether.

No e-commerce web site is complete without having proper content, administration and personal file detail security. Shoppers should really feel confident in buying products at the e-commerce site, so you have to assure them that the site is an established site that has features to safeguard the privacy of the customers. Get a belief in certificate like Hacker Secure or VeriSign as well as an updated SSL certificate to develop customer trust and gives better shopping protection.

Suggest Related Products

The way Amazon.com suggests associated items, like electric batteries, accessories and peripheral products whenever a buyer is investing in a laptop, not only assist saving the customer’s time but additionally helps increase income and customer retention in your e-commerce site.

Hidden Charges

Customers hate agreeing to the buying price of a product only to discover that it will cost them 2% more when it’s time to share their charge card details. Make sure you display costs, taxes, shipping costs, discounts early; so that buyers know the ultimate sum they’ll be forking out.

If you present your visitors with lots of unexplained costs, they will prone to abandon their buy, and even worse, their trust inside your site will end up.

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Mistakes to avoid when launching a website

Total Views 2138

Post Date 11 Jul 2016

Read Time min read

Making a website for your business seems easy enough. But it goes around some most important snags that even good business owners can fall into.

Here are some common mistakes entrepreneurs must avoid when creating their first websites:

  • Think about your users, connectivity, and how they get ultimate user experience from your site
  • Take the aid of professionals. Don’t get confused with lucrative offers by Website Development Services and ask questions as much as you can before hiring a Web designer for your business.
  • Don’t make your website too complicated – This is highly recommendable that you should keep your site simple and crisp; don’t make it very “Techy”. If a site doesn’t load speedily and in the browser or mobile device, visitors will leave and never come back.
  • Don’t copy content from another website – Please create your own thoughts and reputation and never copy paste the things from other website services, as they say, “it is never recommended to look like your competitors.
  • Avoid mandatory user registration and complicated checkouts – always remember customer visits you for comfort and easiness. Make this process easy and let them surf as much as they want.
  • Don’t think “JOB IS DONE” after Web Development – Always consider this thing as a commencement. Your business is going to demand visits to your website, which is again easy if you take the right steps toward it. By sending emails, newsletters, social media optimization, SEO you can easily generate traffic, but do not forget to do that.

Website launching is simply the beginning of a new project. You should always be focused on how your website is performing and analyze where it’s lacking and do take your customer’s feedback seriously.

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SEO Guidelines to web designers

Total Views 4341

Post Date 15 Jun 2016

Read Time min read

One of the most dangerous blunders businesses make is paying no attention to SEO in the early website design process. These errors are recoverable and can be improved slightly; however hefty guff ups in design can reason long term traffic loss and a downfall path to an unsuccessful business.

It is really important to keep every step of the web design process in mind and be well-informed regarding it when planning about your own perfect SEO friendly website design.


Emphasize on code first then Design


Focus on unseen codes when building your website, use semantic code to form a fresh and easy process. It’s not really important that every visible thing should look good. Structure your pages with descriptive tags.


Image use


It is the responsibility of a designer to beautify everything and they always prefer using the best images which indeed boosts the visibility of content. Be careful, never ever own the idea of replacing website content with images, moreover, you can simply enhance your information with pictures. With Google’s eye, the information inside an image can’t be seen.


Site Map Creation


Forming a comprehensive HTML sitemap page is equally crucial to link every page together. This will aid both users & search engines to locate the content effortlessly.


The Content placing and structure


Ensure you design an easy to readable structure for your content, i.e. headings, subheadings, paragraphs, and links.


Design the Right Keywords


The amount of keyword and balance of keywords play a major role in your Search Engine Optimization campaign. Use all of the relevant keywords but don’t overload them, and place them in dissimilar and suitable places.


Ensure a good loading Speed


If your website is missing a quick loading process in a search engine, then you may lose the opportunity of search ranking in Google’s eyes. Being a designer, this needs to take upon priority – a striking code configuration will ensure your website loads swiftly.


These are some significant ways to make sure your website reaches visibility in search engines.  Take the list of your web marketing goals and employ the tools that are most suitable to attain the results you’re looking for.

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EPSians Adventurous Trip to Shivpuri Rishikesh

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Post Date 06 Apr 2016

Read Time min read

It was yet another lazy Friday afternoon at work when suddenly our boss intimated us for a weekend trip to Rishikesh.


Rishikesh is just 35 km from Dehradun and is known for its adventurous activities & locations,  yoga & meditation and of course temples and ashrams, most of them situated nearby famous Ram Jhula & Laxman Jhula.


Among the adventure seekers, Rishikesh is the most suggested place to start trekking expeditions to the Himalayan Peaks and for the White River Rafting. I don’t know exactly, but probably this may be the reason, why it is called- “The Adventurous Capital of India.” 


We have been blessed to experience this amazing trip by our office.


EPS has organized this Rishikesh trip for us on 2nd-3rd April 2016. We were too excited about this wonderful trip. Here is a step by step description of the activities we enjoyed during our trip to Rishikesh:

10:00 AM: Touch down at Rishikesh. Headed towards our booked camps at Shivpuri, the launch site for river rafting. We kept our luggage in the Camp and walked for a short survey of the place. I had snacks & tea. Being near to rivers & hillsides always lets you feel cooler no matter if its a summer day.


Day 1: 2nd April


We left at 8:00 am from Dehradun.

11:00 AM: Its time to play!! The male staff opted to show their expertise in the games like Volleyball & Swimming, the female staff opted to play badminton. The prime attraction of this place was the beachside seating arrangement with the beautiful view of river Ganga rejuvenating our body & soul. Every one of us found it really an awesome place to be.


1:00 PM: Went for Lunch


6:00 to 9:00 PM: In the Late Evening, the Camp guys set a Bonfire at this place for us which made the place more beautiful. We sat at that place playing antaakshri for 3-4 hours. The cool breeze and lovely sound of the water made us feel on top of the World. The whole scenario was greener, hillier and quieter.


Next day- 3rd April

4:00 AM: Waked up


8:00 AM: Breakfast, badminton


9:00 AM: Time for River Rafting Yehhhh!! Rafting begins in half an hour. At about 9:00 a.m., we reached the spot from where we had to start our Rafting.


9:30 AM: Rafting Begins.


We were all given a 5-minute training about the rafting. The rafting guide instructed us the rules & procedures like how we need to sit on the edge of the raft, how should we hold the paddle, when to take a pause, etc. Everyone was hearing the trainer very carefully, but I knew that no one will follow any of the rules :D But anyway!! Its time to Raft now!!


The high rapids were coming towards us and we all shouted with extreme joy! It was fun competing with other people rafting around us. The nature of water in the river was changing every second. How the calm water suddenly changing into the high & rapid flow of water, it's just unexplainable!! But I must tell you, the most enjoyable moment of Rafting is in these tides.


We had our rafting from Shivpuri to Byasi traveling almost 20 km both sides.


2:00 PM: Rafting Ended.  And we all headed back to Dehradun.


Though it was a very short and unplanned, yet a lovely trip to remember for years to come.


Watch the pictures of this exciting journey below:


The male staff enjoying Volleyball.



The awesome view of a river originating from the hills, as visible through our camps.



Getting ready to Raft!!


Definitely the most amazing adventurous experience ever- Together as EPSians!!




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How to find the best Android Application Development Company

epixesoft- Android Application Development Company
Total Views 2144

Author Shweta Tripathi

Post Date 06 Mar 2016

Read Time 3 min read

As per Google’s recent announcement on May 17, it is claimed that there are more than 2 billion monthly active users on Android phones. On the other hand, there are more than 700 million iOS phones are active in use as per BMO Capital Markets analyst Tim Long. And the numbers are increasing for both types of phone year by year.

Hiring an Android developer is not easy work. You have to concentrate and analyze multiple aspects to get the best application for you because there are several android app development service providers in the world who claim to provide the best quality services. Here are a few things you must keep in your mind when hiring a development business for your Android app development.

Experience

Ask for the experience of the developers you are hiring. Ask the company to introduce the whole team that will be assigned to the project. To build a market-centric application, it must have eye-catching designs with an immaculate user interface and clean codes with no error. An experienced team only can deliver the best app.

Portfolio

Validate the portfolio of the company, many developers showcase random application to you and claim they have developed them. Check business website, validate if applications are updated there on the portfolio page. Check the quality of developed applications.

Communication

You must get all the updates at the time of development lifecycle, this makes clear transparency between you and the development company. The agile process makes this happen easily. The communication is also a key to get the best product output.

Cost

Many of providers will offer you a low cost for your project and you might go with a low-cost provider to save your product cost, however, focusing on the cost can ruin your product and also waste your time and money. Keep cost in your second priority.

Support

Post-development support should be discussed before initiating the development work. Post-development work is such as testing, bug fixing, maintenance, codes deploying, etc.

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